Getting it Right – Online

There are many social media opportunities to take advantage of to help increase your business. Twitter and blogs are great to promote conversation and engage users. Facebook and Houzz are geared more toward building your brand and driving traffic to your website.

Once a visitor gets to your website it is there where they can be converted from a prospect to a customer. Having a professional website with good content will establish you as a resource rather than a salesperson. Your website should engage your visitors and encourage them to return or close the sale.

About Lorraine Hart

Lorraine Hart, President of Ideal Consulting Services, Inc., has been helping businesses and healthcare practices improve their organizations and become more profitable since 1993. She has written and published numerous articles on business and practice management topics including: Organization, Employees, Sales and Marketing, and Profitability. Lorraine is a past President of the New York City / Long Island Chapter of NARI, the National Association of the Remodeling Industry. Prior to forming Ideal Consulting Services, Lorraine served in an upper middle management position at Grumman Data Systems.
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